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Tech Talk Tuesday: API Monetization

Use APIs to open up information assets and create new revenue opportunities

Use APIs to open up information assets and create new revenue opportunities

 

API monetization represents a twofold opportunity. First, many companies are using APIs to open information assets in order to create new revenue opportunities. Second, companies are increasingly seeing great potential for generating revenue directly from the APIs themselves, by charging for usage.

This interactive town-hall event, originally broadcast live on the Layer 7 Technologies Facebook page as part of the Tech Talk Tuesday series, discusses issues around API monetization. Guest expert David Chiu – Digital Commerce Strategist for Elastic Path Software – offers real-world strategies designed to help enterprises get maximum value from their APIs.