June 4th, 2014

The Right Connected Car App Experience

Connected CarLike most connected things these days, the connected car is powered by APIs. A rich connected car application ecosystem – running on both mobile devices and in-car infotainment systems – is seen as a key to customer loyalty. Car manufacturers and car service providers are hard at work developing a connected car experience that will “stick” over time.

As well as enabling new user experiences, connected car APIs unlock data that offers tremendous business value, powering partnerships with insurance companies and law enforcement, enabling new use cases around traffic management and urban planning. You can read about some of these use cases in our eBook, APIs Fueling the Connected Car Opportunity.

I’ll be at the Telematics Detroit 2014 conference this week, where I will be speaking about the need for secure APIs to power the connected car – starting at 4:35pm on Thursday. Earlier that day, live from the conference, I’ll be joining CA Layer 7’s latest API Tech Talk, The Connected Car, IoT, Apps & OAuth, which starts at 9am PDT.

If you’re attending the show, please stop by the Layer 7 booth (#118) to learn more about how APIs enable connected car use cases (and enter to win some Bose speakers!) If you can’t make it to the show, be sure to join the Tech Talk, where you’ll be able to get your connected car questions answered live. And if you can’t make that, you can always read the eBook.

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