March 6th, 2013

New Layer 7 eBook: 5 Ways Every Telco Can Benefit from APIs

Telco eBookThe recent Mobile World Congress event in Barcelona reminded us about the growing importance of APIs to the telecommunications sector. Telco was actually one of the first sectors to show an interest in APIs but most carriers have still not taken full advantage of the opportunities presented by APIs and some have got their fingers burned trying to court the long tail of third-party app developers.

Still, with Web and mobile technologies creating competition from outside the telco sector, carriers need ways to quickly adapt to technological change – and APIs provide the perfect solution. APIs allow telcos to open up their services for efficient repurposing by internal developers and partner organizations, creating opportunities for being quick to market with innovative new offerings.

Layer 7’s latest eBook 5 Ways Every Telco Can Benefit from APIs provides an overview of how carriers can realize these opportunities. If you visited the Layer 7 booth at MWC, you might have picked up the print version of this handsome document. If not, don’t hesitate to download the electronic version.

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